Nothing sold. No personal profiling.
Privacy Policy
Compliant with the IT Act, 2000 and the DPDP Act, 2023
1. Introduction & Identity of Data Fiduciary
Truely Money (referred to as "we", "us", or "our") operates as an independent information and comparison platform. We act as the Data Fiduciary under the Digital Personal Data Protection Act, 2023 (DPDP Act). We are not a bank, NBFC, broker, or financial advisor, and we maintain no affiliation with any financial institution or regulatory body.
2. Scope of Application
This Privacy Policy governs your use of the Truely Money web application, mobile interfaces, and the website truelymoney.com. By accessing or using the platform, you acknowledge and agree to the terms outlined in this policy.
3. What Personal Data We Collect
We believe in extreme data minimization. Truely Money is fully usable anonymously with no sign-in required. If you choose to sign in with Google, we receive your email address and display name from Google to identify your account. You may also set a display nickname of your own. We do NOT collect, ask for, or store sensitive personal identifiers like PAN card numbers, Aadhaar details, passport copies, phone numbers, bank account details, or payment card info. Separately, we use analytics tools that automatically collect aggregate device and usage data — see Section 10 for details.
4. Data Storage & Localisation
If you do not sign in, all preferences, favorited products, and recently viewed histories are stored exclusively on your own device's local storage (localStorage) and never leave your device. If you choose to sign in with Google, your email address, display name, favourited products, and recent searches are additionally synced to our Firebase (Firestore) database so they carry across your devices. Clearing local storage removes anonymous local data instantly; signed-in data can be permanently deleted at any time as described in Section 15.
5. Financial Product Data Accuracy
The interest rates, tenure specifications, eligibility values, and rules presented in this app are fetched from publicly accessible bank portals via Google Sheets. This data is updated periodically but is not real-time. Truely Money is not liable for discrepancies; users must verify all terms directly with the bank before initiating any applications.
6. Data Processors & Third-Party Services
We utilize minimal third-party systems to operate: (a) Google Sheets: Used to store and read public product listing data. No user data is sent here. (b) AI Advisor: Your message text is sent to our AI provider to generate a response and power product recommendations; we do not attach your name, email, or other identifiers to these requests. If you are signed in, the conversation itself is saved to your account (see Section 15 for deletion). (c) Firebase: Used exclusively if you decide to explicitly sign in to sync preferences, which is governed under Google's Privacy Policy. (d) Google Analytics (GA4) and Vercel Analytics: Used to understand aggregate app usage — see Section 10 for what these collect. (e) Google AdSense: Used to display ads that help keep the app free — see Section 10 for what this involves.
7. Children's Privacy
Truely Money is not designed for or targeted at individuals under the age of 18. We do not knowingly collect or solicit personal data from minors. If you are under 18, please do not use the app or input any information.
8. User Rights under the DPDP Act, 2023
In compliance with the DPDP Act 2023, you hold full rights over your data: (a) Right to Access: You can view all saved information on your profile page. (b) Right to Correction & Erasure: You can modify your name, or clear all data instantly by clearing your browser's local storage or using the Log Out function. (c) Right to Grievance Redressal: You may contact our Grievance Officer to resolve data queries.
9. Grievance Officer & Statutory Compliance
As mandated by the Information Technology Act, 2000 (and associated Rules), the contact details of our Grievance Officer are: Name: Grievance Officer, Truely Money Email: support@truelymoney.com We will address and resolve any concerns or complaints within 30 days of receipt.
10. Cookies, Analytics & Advertising
We use Google Analytics (GA4) and Vercel Analytics to understand aggregate app usage — pages visited, device/browser type, approximate location derived from IP, and session activity. We also use Google AdSense to display ads. AdSense and its partners may use cookies or device identifiers to show ads based on your visits to this and other sites; you can review and control your ad personalization settings at adssettings.google.com. None of this ad or analytics data is linked to the personal information described in Section 3 (your email or display name), and we do not sell it. It is never used to build a profile tied to your account identity.
11. No Sale or Commercialization of Data
We do not sell, rent, or trade the personal information described in Section 3 (your email, display name, or account preferences) to anyone. This is separate from the aggregate, cookie-based advertising and analytics activity described in Section 10, which is standard for how Google AdSense and Google Analytics operate and is not tied to your account identity.
12. Disclaimer & Financial Advice
Truely Money is an informational search directory. Nothing within this application constitutes financial, investment, or tax advice. We recommend consulting a SEBI-registered financial advisor or your banking partner before finalizing any transaction.
13. Changes to this Policy
We may update this Privacy Policy from time to time. Any changes will be updated in-app, and your continued usage of the platform constitutes acceptance of those changes.
14. Effective Date
This Privacy Policy was last updated in September 2026.
15. How to Delete Your Account & Data
If you signed in with Google, you can permanently delete your account at any time from Profile → Delete Account inside the app. This immediately and permanently deletes your Firebase Authentication account and your Firestore data (email, display name, favourited products, and recent searches) — this action cannot be undone. If you never signed in, no server-side account exists; clearing your browser's local storage removes all data instantly. To request deletion without app access (e.g. lost device), email support@truelymoney.com from the address associated with your account and we will delete your account and data within 30 days.
To exercise your rights under the DPDP Act, write to
support@truelymoney.com